essie Hip-Anema

essie Hip-AnemaEssie’s trying to be clever, y’all! For Spring 2013 Essie released a collection called Madison Ave-hue. It’s a collection of 6 polishes inspired by shopping districts around the world.

Hip-Anema draws inspiration from Ipanema, a part of Rio de Janeiro that is known for its beaches and high end restaurants and shopping. Although it might be best known in the US from the song Girl from Ipanema. Regardless, I’d expect a color like Impala Agua Fresca not what Essie has given us with Hip-Anema.  Luckily I got over the inspiration disconnect pretty quickly once I got this polish was on  my nails because it’s gorgeous!

Hip-Anema is a bright orange leaning poppy red creme. It’s perfect for spring and summer. And the formula is fantastic. It’s thin but very opaque. I used just two coats in my swatches.

I’m looking forward to trying other polishes from this collection and I must admit, I’m happy to see Essie taking inspiration from places around the world. OPI always wins me over with their country themed collections. Essie could do the same thing!

As always, there are more swatches below the jump!

Alli

 

essie Hip-Anema 2 essie Hip-Anema MACRO essie Hip-Anema MACRO 2

 

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20 thoughts on “essie Hip-Anema

  1. [...] while wearing my bummy-iest clothes and my brightest nail polish (Essie’s Hip-anema), sisterfrannnnn Noe kidnapped me from my cave and dragged me down to the beach. BeeBee fetched a [...]

  2. [...] Hip-Anema, also from this collection, Avenue Maintain has a fabulous formula. I used just 2 coats in my [...]

  3. I just bought this one yesterday. Excited to try it!

  4. I have to say, this is the only Spring 2013 polish I haven’t bought. I like reds and I like oranges but orangey reds don’t do a thing for me.

  5. [...] finally moving on to brighter more fun reds for spring! My favorite new poppy red release is Essie Hip-Anema. Other great options include PISTOL polish Firecracker, wet n wild fastdry Everybody Loves Redmond [...]

  6. [...] used Essie Hip-Anema as my base color and using tape I added the equal sign using OPI Passport and a Smile (aka Sparrow [...]

  7. [...] Madison Ave-hue collection has taken me for a tour around the globe. First it was Hip-Anema, inspired by Ipanema, then Avenue Maintain, inspired by Paris. Now we have Maximillian Strasse Her [...]

  8. [...] I was wearing Sound the Alarm I realized it reminded me of a new release from Essie, Hip-anema. As it turns out they are not dupes but they are VERY close. Hip-anema is just a bit warmer than [...]

  9. How does this compare with essie fifth avenue?

  10. Wearing this on my toes! Love it.

  11. […] Day manicure which has nothing to do with Dating a Royal! I just did a simply manicure using Essie Hip-anema with a silver glitter accent nail. I wore a blue dress so the red and silver manicure worked really […]

  12. […] last couple of weeks I’ve been really into red manicures. Essie Hip-anema has been a mainstay on my toes as well as my nails (for example…my memorial day manicure) so […]

  13. […] currently. Due to this I’ve spent alot of time trying to find another perfect red polish. Essie Hip-Anema has recently turned into a […]

  14. […] to ask it why Essie named this polish Hip-Anema.  But with hardly any effort at all, the interwebs reveals that Hip-Anema is apparently a play on Ipanema, the famous beach in Brazil.  ERM I totally would […]

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